Fujita Tom (OVER the WAVE! & OVER the WAVE! REMiX)
Aloof Big Narcissist Fox
Aren't you tired, Princess? Even if you try to hide it, you can't get anything past me. You need a change of pace every once in a while, so... why don't we go on a date?
The oldest member of B-PROJECT. Kento is a flirt who often goes on dates with girls. When not busy with dates, he is concerned with his looks, in particular, his bangs.
With 181 cm, he is the tallest member alongside his junior Shingari Miroku. Kento's light blue hair is parted to the left and is cut in a mix of a side-and undercut, leaning to the latter. His eyes have the same color as his hair, a clear light blue. A prominent feature is his long bottom eyelashes.
Kento often wears button-down shirts or sweaters. In general, he is well-dressed.
Kento often is described as a narcissist with high pride. Despite his flirtatious and carefree attitude, he pays close attention to his surroundings. Though Kento has a rather big gap in personality. He does not believe in teamwork and tends to push his mistakes on other people. Albeit he does his best when things do not go as he planned he can become indifferent and cold.
A defining character trait of Kento is his lack of understanding for love. This is why he has great difficulties expressing genuine feelings of love when it comes to acting.  He is not aware of his need for warmth and love.
Episode 「A Cheating PLAY BOY」and some stories from the game hint at a lonely past. It resulted in his complex view on love.
Kento and Tsubasa's relationship is perhaps the one that changed the most, noticeble mainly in the game. When she was introduced as their A&R, to him Tsubasa was like any other woman Kento associated with until then. But over time this steadily changed.
Despite the subtle shift in their relationship, Kento's flirty attitude towards her stays. He often tries to get a "reward" from her, in the form of hugs or kisses, for the work he has done. Rather than being charmed, Tsubasa most of the time is perplexed and lost when he makes advances to her. The situation is either interrupted by another member or she runs away. However, as time goes by she learns how to handle these situations, resulting in a much more relaxed relationship between both.
Aside from his friendships with the other members, his bond with Tsubasa is also important as it slowly reveals the complexity behind his understanding of love. In S1, Ep. 9 he confides his hidden feelings to Tsubasa. Due to the lack of affection in his childhood, presumably by his mother as was shown in ep. 9, he grew up without knowing what love means thus mistaking simple, romantic relationships as love.
Those complicated feelings are a recurring subject in his card stories and in the game’s Main Story Season 1, Story 2:【THRIVE's Love】] where it takes center stage. When with Tsubasa he recalls his childhood, mumbling about it or becoming lost in thoughts. Good examples are his SSR「Flower Garden」, SSR「Sparkling Town」 and SSR「Lost Child」 where it becomes apparent that behind the confident act lies someone who craves honest affection.
At some point Tsubasa managed to break down a bit of the wall Kento built around himself. They are comfortable enough for Kento to consult about problems with her and stop the playboy act for that moment. He all too often is genuinely surprised at the different reactions she gives him for his advances and actions. Unlike the many women he kept company with she didn't give in to his charm yet.
Besides the romantic aspects of their bond, Tsubasa became the one person that he goes to first when it is about his precious bangs. Her opinion is very important to him. They also have tea as their shared interests. Both are found to often drink tea together and talk about new tea flavours.
The more time passed the more Kento lets his guard down around her, acting unusually childish and whiny. She even tends to tease him about his clumsiness. Overall she shows him kindness and understanding, almost appearing like a mother for him.